Job Description

One of the fastest-growing companies in Austin is looking for a Marketing Manager to

join their fast-paced, award-winning marketing department. This Inc 5000

company is known for making the impossible, possible and curating #whimjoy for

customers and employees alike. Whim Hospitality employees are known for

dreaming big, working hard and creating the most memorable experiences for

Austin’s largest events. In addition, Whim Hospitality manages luxury wedding

venue and resort, Camp Lucy, and fine-dining restaurant, Tillie’s.

What we are looking for:

The Whim Hospitality Marketing Manager should be a highly organized, self-motivated individual who isn’t afraid of a challenge and is ready to have a lot of fun along the way. This is the perfect opportunity to jump into the Austin hospitality scene and gain hands-on experience in branding, digital marketing, and public relations. This position will office at Camp Lucy Resort in Dripping Springs, TX 78620.

Director of Marketing and Public Relations Responsibilities:

• Planning, implementing, and initiating marketing plans with General Managers for the success of Camp Lucy and Whim Hospitality
• Assisting in maximizing revenues and creating dynamic plans to increase exposure and business levels
• Ensure all brand standards are followed through all channels and establish new standards as needed
• Bi-weekly and monthly reporting on marketing efforts
• Create engaging on-brand content across all channels
• Research and stay up to date on all social media outlets, online platforms, and trends
• Assist in cataloging photography and assets
• Maintain and oversee the success of the websites
• Promote internal events, sales initiatives, and general happenings within the company
• Create all collateral, branded graphics, and advertisements
• Work closely with leadership teams on marketing needs
• Curate all written material for the websites, advertisements, and press releases with the company voice
• Vet and recommend advertorials, directories, local guides, and partnership opportunities
• Manage influencer relationships and experiences
• Management and training of marketing staff
• Organization and management of marketing assets
• Execute press releases and pitches to media
• Track company press, features and awards and capitalize on any publicity
• Write Any necessary press releases and oversee PR campaign goals, timeline, and
• deliverables
• Track ROI on initiatives
• Assist with other projects as needed

About You:

• Five to seven years’ experience in public relations, social media marketing, and marketing communications
• Luxury hotel, weddings, and hospitality experience is preferred
• A university degree in journalism, business marketing, communications or equivalent experience in public relations or journalism
• Proven relationships with media, community and business contacts that have delivered, demonstrable results, and the personality to maximize these contacts
• Proficiency in leveraging social media networks and analytics
• Strong and effective interpersonal skills
• Ability to manage a team effectively and multiple projects simultaneously

Nestled on 289 acres in the heart of the Texas Hill Country lies Texas Wine Country Resort, Camp Lucy. The property, which began as a premier wedding venue, has since in the last 10 years grown into the area’s favorite full-scale resort.
With 5 state-of-the-art event venues, 41 luxury guest rooms and award-winning restaurant, Tillie’s, it is no secret, there is a lot to love about Camp Lucy!
But what may be less obvious, and where the magic really takes shape, is in the hands of our world-class employees who work together to create the famous Camp Lucy Experience each day.
Though an operation of this size takes a very diverse group of talent, it is pertinent that we all embody the same core values and heart of hospitality which is put on display the moment a guest enters the property.
From execution of the most elaborate weddings to the finer details of a guest’s room service,
there is an expansive team who has quite literally done the heavy lifting to make each guest’s dream a reality.

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